This'n'That; February Twenty-Nineth #2; Another SCAM?!?

My Subscription Renewal....
    Until recently I subscribed to several personal finance magazines, among them "Money Magazine" from the Time, Inc., family of publications.  After many, many years of wise investments, I'd decided to concentrate on one of my primary 'loves,' woodworking.  I'm in the process of dropping my financial subscriptions by attrition and subscribing to various woodworking, woodcraft magazines.
    Well.... yesterday I got a "Money Magazine" renewal form from Associated Publishers Network.  The numbers looked a bit "owe-bamacRATic" to me; a bit of the 'new' fuzzy math!! 

*The form says that I can get one year--which equals thirteen issues--for $79.95. 
*In doing even 'fuzzy' math, one will find that an issue is priced at $6.15 EACH!! 
*Given that the newsstand price is but $3.99; that represents 154% of the per-copy price!!
*Oh.... and--lucky me--I can even use the installment plan with payments of $39.98!!
*Oh....--as they note in bold type--"You're receiving one of the lowest available rates we can offer for your regular subscription"

    I have a couple of questions for Time Inc., Publisher:

**As noted in your March, 2012 issue, the regular subscription price--with no added 'bells and whistles'--is $15.  Why are veteran subscribers like myself subjected to a 'generous renewal price' which is 5.33 TIMES your published subscription price?!?
**Also, as noted in your March, 2012 issue, you state:  We make a portion of our mailing lists available to repubitable firms.  Can you attest to the reputation of Associated Publishers Network?!?

My information came in a plain-white envelope with the return address--on the back--of:

UPE
850 S. Boulder Hwy. #355
Henderson, Nv 89015-7564

The business address:

Associated Publishers Network
850 S. Boulder Hwy #355
Henderson, Nv, 89015
1-866-437-7897

   Well--boys'n'girls--looks to me like this is a bona fide S-C-A-M!!
If I had to guess, I'd say this SCAM is geared toward those retirees, whose perceptions and cognative functions are a bit skewed.  The various recipients may not realize the disparity in the pricing offers.
Beware!!
Until Nex'Time....